A Look At The Areas Where Mobile Identity Verification Can Help

 

We live in an era where companies are seeing an increase in security breaches because of spammers and scammers. If you don’t do something to contain these breaches, they can result in a poor customer experience and lead to a decrease in customer retention, or worse, they could negatively affect your brand and cause legal and financial repercussions. In order to reduce the potential for compromised security, you can consistently using phone verification for verifying phone numbers at every stage of the customer lifecycle, including account creation, transaction authentication, as well as ongoing customer engagement activities.

There are various user management best practices where mobile phone verification can increase security and boost customer acquisition and retention. One of them is authenticating registration. When a new user registers for your application, mobile identity verification can help authenticate identity, making sure that the new user is who they claim to be. For instance, a new user who downloads an app and registers a new account will get a PIN code via a messaging service like SMS, MMS, Facebook Messenger, WhatsApp, or Viber, or via a voice message to be entered in the app on their device in order to complete the user registration process. This step links the user and their device.

Another area where mobile identity verification can help is authorizing upgrades. A lot of applications employ a freemium model, which means that the basic app is free to use but a premium version can be accessed via a paid upgrade. When a message is provided with a PIN to verify mobile users and their intent to upgrade, it can help reduce mistaken downloads and curb fraudulent downloads.

For more information on the areas where mobile identity verification can help, visit our website at https://loginid.io/

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