What is Strong Customer Authentication?
Strong customer
authentication (SCA) is a requirement of Europe’s revised Payment Services
Directive 2 (PSD2) mandate to increase security and also minimize fraud risk
around electronic payments. The aim of PSD2 is to protect consumers, promote
banking innovation, and facilitate safer cross-border European payment
services. SCA came into effect in 2019. With approval by the EEA, the
implementation deadline was pushed to December 31, 2021.
Strong
customer authentication requires two factor authentication as well as dynamic
linking (meaning a clear and unforgeable message to the consumer) to ensure the
consumer is fully informed and makes an active decision to authorize a payment transaction.
In other words, to be able to successfully process a payment under the new
rules, banks are supposed to ask customers for at least two authentication
factors, for example a PIN or password entered on their mobile device would
constitute two factors, which are knowledge and possession.
With a simple SCA loginID process, it is possible to take the
customer from mere interest in your service or products, to settling a payment
in a matter of minutes. With strong customer authentication, using new services
is a lot easier, such as top-up and pre-paid credit cards, spending analytics, self-service management of geographical limits
and merchant or transaction specific credit cards, special offers, and more.
All these services require strong customer authentication to be set-up and
used.
With
a poor and cumbersome SCA (like SMS+OTP + password), the use of new and
innovative services becomes much harder. For the consumers, this technology is
a lock with a secure key to protect their money. Getting a lock with a secure
and easy to use key is a good way to establish trust with the consumers. The
easiest as well as most secure key gets most used, where well implemented SCA
provides the opportunity to become card number 1.
For more information on strong customer
authentication, visit our website at https://loginid.io/
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